ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. Consider Tim Perry’s words at Multichannel Merchant: “No one ever said the world of global eCommerce was simple to navigate. Where to Go From Here: Customer Data, Fraud and Privacy Practices to Consider.

Customer Data 84

Customer Data eCommerce Customer Consumer 84

ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. Consider Tim Perry’s words at Multichannel Merchant: “No one ever said the world of global eCommerce was simple to navigate. Where to Go From Here: Customer Data, Fraud and Privacy Practices to Consider.

Customer Data 60

Customer Data eCommerce Customer Consumer 60

Powerinbox

NOVEMBER 7, 2020

The answer is multichannel messaging. You can pump money into Facebook ads to expand your reach to new audiences, but at the end of the day, you’re not in charge of any information about those customer interactions. Going further, a study from that time found that organic reach on Facebook had decreased by 50% from 2013 to 2014.

Multichannel 60

Multichannel Social Media Games Channel 60

Powerinbox

NOVEMBER 19, 2020

The term “ audience development ” as we know it today is often traced back to a 2014 Digiday article, which describes how publishers like The New York Times, Time, and Entertainment Weekly were hiring audience development specialists to expand their audiences. . Gather valuable customer data. What is audience development?

Subscription 45

Subscription Social Media Multichannel Channel 45

eCommerceFuel

APRIL 13, 2023

It’s Not One or the Other: Keeping Your Eggs in Multiple Baskets SMB sellers using a multichannel strategy for online sales are increasing and expected to continue in 2023. I have chosen to stay off Amazon for these reasons: I want to own my customer data, I want control over the customer experience, and returns and reviews are in my control.

Shipping Costs 26

Shipping Costs Merchant Services Fulfillment Shopify 26

eCommerceFuel

APRIL 13, 2023

It’s Not One or the Other: Keeping Your Eggs in Multiple Baskets SMB sellers using a multichannel strategy for online sales are increasing and expected to continue in 2023. I have chosen to stay off Amazon for these reasons: I want to own my customer data, I want control over the customer experience, and returns and reviews are in my control.

Shipping Costs 26

Shipping Costs Merchant Services Fulfillment Shopify 26