Game over for GameStop CEO

Retail Dive

As gaming shifts to streaming, George Sherman's exit after two years as chief executive continues a leadership shakeup at the beleaguered retailer

Games 85

Benefit Cosmetics reinforces gaming link with 9-tournament series

Retail Dive

The effort builds on the brand's Game Face program it debuted in 2020 to connect the beauty and female gamer communities

Games 67
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CAMP Adds Online Gift Games and Safe Shopping for Kids to its Holiday Experience

Retail Touch

Experiential retailer CAMP is bringing the White Elephant gift exchange party online with the relaunch of Gift Game for the 2021 holiday season. Gift Game provides hosts with the ability to set the number of guests for their party and the maximum budget for each person’s gift.

Games 71

Hasbro rebuffs activist call for gaming spinoff

Retail Dive

The company is moving ahead with its own strategy and board nominees after the hedge fund Alta Fox began agitating for change this year

Games 64

Game on: What makes eGaming thrive behind the scenes

RetailDive

Learn how gaming platforms are leveling up their payments experiences and raking in extra revenue

Games 93

Marketing Unboxed: How Spikeball Wins the Marketing Game

Zaius

What’s the name of the game? The game itself is heaps of fun, but can the same be said of their marketing approach to new customers? It’s not just a game we like to play of waiting to see how long it takes before we receive an email. And for the most part, they stood out in our inbox with clever copy and valuable advice for elevating our Spikeball game. The post Marketing Unboxed: How Spikeball Wins the Marketing Game appeared first on Zaius.

Games 197

8 Game-Changing SEO Trends For Small Businesses in 2022

Digital Doughnut

Whether it's focusing on optimizing your website for mobile-friendliness or understanding SEO performance, the latest SEO trends in 2022 will help you gain results. Content, Innovation & Trends, Search Marketing

Games 97

How To Use Consumer Psychology And Pricing Mind Games To Increase Sales

My Wife Quit Her Job

The post How To Use Consumer Psychology And Pricing Mind Games To Increase Sales appeared first on MyWifeQuitHerJob.com. How to Build an Online Store Pricing Strategy & Increasing AOV Start An Ecommerce Business mind games online store pricing psyche

Games 156

Your Game Plan to Dominate Email Automation

Klaviyo

The post Your Game Plan to Dominate Email Automation appeared first on Klaviyo. Blog Post How-to customer journey Customer Lifecycle Management Email automation marketing automation

Games 107

Skyrocket Your eCommerce Sales With These 5 Game-Changing Tools

MakeWebBetter

Grab the opportunity and grow your business with the trending game-changing tools. The post Skyrocket Your eCommerce Sales With These 5 Game-Changing Tools appeared first on MakeWebBetter. Technology is changing and so is the eCommerce industry.

Games 108

Epic Games raises $2B to develop its metaverse efforts

Retail Dive

The funding brings its valuation to nearly $32 billion, and includes participation from Kirkbi, the investment firm behind The Lego Group

Games 70

The Tools You Need To Up Your Innovation Game

Forrester Digital Transformation

Over the past two years, Forrester’s research teams have been really diving into the role that technology executives play in driving innovation. And that research has shown that companies driving a sustainable approach to innovation grow more than 2.5 times their industry average year over year.

Games 81

McVitie’s sponsors new ITV game show

Talking Retail

The “Game of Talents” programme is debuting this month, hosted by Vernon Kay, and the brand will feature across the TV show, ITV Hub and online, as well as across bespoke digital content. “Game of Talents” will see contestants team up.

Games 63

Join a New Interactive Program: How to Play the eCommerce Game in 2022

Omniconvert

Do you want to rule the eCommerce Game in 2022? The post Join a New Interactive Program: How to Play the eCommerce Game in 2022 appeared first on Omniconvert Ecommerce Growth Blog. We invite you to access actionable advice from A-level eCommerce experts and practitioners.

Games 78

Mountain Dew supports video game launch with on-pack promotion

TalkingRetail

Mountain Dew is running an on-pack promotion to support the latest release of Call of Duty: Black Ops Cold War game. The promotion is running for 13 weeks across 500ml bottles of Mountain Dew Citrus Blast (£1.54) and Mountain Dew No Sugar (£1.39).

Games 95

Hasbro investor calls for gaming spinoff and board shakeup

Retail Dive

Alta Fox Capital is not playing around, saying Thursday that its five nominees have deep knowledge of the toy maker's Wizards of the Coast universe

Toys 71

Level-up Your Online Selling Game with eCommerce Growth Summit – Online Event – 26 & 27th of March

Ecommerce Platforms

The post Level-up Your Online Selling Game with eCommerce Growth Summit – Online Event – 26 & 27th of March appeared first on Ecommerce Platforms. Join us on the 26th & 27th of March for the Ecommerce Growth Summit , a FREE 2-day online event.

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What the Epic Games vs. Apple Injunction Means for Software Companies

FastSpring

Regardless of whether you believe that Epic Games or Apple won in the recent U.S. The post What the Epic Games vs. Apple Injunction Means for Software Companies appeared first on FastSpring. injunction, the ruling from U.S.

Games 112

Successful Entrepreneurs Reveal How to Take Products from Initial Idea to Game-Changer

Retail Touch

FUBU founder Daymond John and entrepreneur Lori Greiner will help retailers learn how to make the journey from idea to game-changer in Taking it to the Edge with Retail on March 29 in a virtual fireside chat hosted by business reporter Landon Dowdy and sponsored by Vertex.

Games 79

How Top-Performing Toys & Games Pages Win on Amazon & Walmart

Salsify

Walmart Amazon Data Insights Toys & Games GuideThe demise of Toys R Us in mid-2018 presented a major opportunity for other retailers to capture a portion of the defunct chain’s $11.5 billion in annual toy sales. For toy brands, it also meant that other large national retailers, including Amazon and Walmart, would become even more important sales channels in order to recoup lost Toys R Us revenue.

Toys 60

5 Steps to Winning the eCommerce Newsletter Game

Omniconvert

The post 5 Steps to Winning the eCommerce Newsletter Game appeared first on ECOMMERCE GROWTH Blog. The digital marketing space is vast and between viral cat videos, food blogs, and a flood of ads from deep-pocketed.

Games 78

Why The Biggest Gaming Brands Choose Scalefast for their eCommerce

Scalefast

If you're in the gaming space, you most likely know that gaming fans are different from traditional shoppers. Features such as s erial key management, advanced fraud protection and support for complex product launches are just a few gaming industry needs, but many eCommerce solutions on the market cannot check all of the boxes. Full Service Ecommerce Gaming

Games 60

Tokyo Olympics: Will Changes and Challenges Put Retail Off its Game?

Retail Touch

Before they’ve even started, the 2020 2021 Olympic Games have already made history. The impact that will have on athlete performance, global viewership and the overall ambience surrounding the games (both on-site in Tokyo and abroad) remains to be seen.

Games 97

How PlayStation, GameStop and Nintendo Perfect Personalized Gaming

Sailthru

There’s no question that Americans love video games; nearly 70% game on at least one device. And with thousands of games released every year, the choices for gamers are endless. As a result, more and more brands are using personalized gaming to set themselves apart.

Games 78

The new Adidas sports bra collection could be a game-changer

Retail Dive

The brand enlisted the help of a biomechanics breast expert to develop a line that addresses the specialized needs of women and various activities

Games 91

Facebook gets into cloud gaming

RetailWire

Facebook is about to become the latest technology powerhouse to move into cloud gaming. The site’s focus will be entirely on mobile gaming. The social giant’s service will only be available on Android devices.

Games 52

SEO is Turning into a Questions and Answers Game

Neil Patel

I was reading an article from my buddy the other day and he had an interesting trend. 14.1% of all searches on Google are in the form of a question. Here’s the breakdown within the United States: How – 8.07% What – 3.4% Where – 88% Why – 82% Who – 6% Which – 33%.

Games 114

Salesforce a game-changer for your customer retention in Ecommerce?

Ecommerce Guru

The post Salesforce a game-changer for your customer retention in Ecommerce? The Salesforce Customer 360 system, which integrates customer data across marketing, sales, customer care, and other departments, is a customer relationship management (CRM) system that was introduced in 2011.

Epic Games Versus The App Store: A Fight for Autonomy and Freedom in the Ecommerce Era

FastSpring

According to Statista , there are millions of apps available for download across each of these platforms: Yet in August, Epic Games took aim at Apple’s App Store, claiming that their commission cut was unacceptable. Yet the undertones of Epic Games’ argument is what really matters here.

Games 103

Welcome to the Mall – Are you IN the Game?

Canadian Special Events

Six years ago, when my friend Alan Smithson and his amazing wife Julie Smithson founded MetaVRse, few understood what they were doing, but they stayed the course, and today, Alan and Julie are two of the most respected people in the game.

Games 52

Financial Marketer’s Digital Acquisition Game Plan for 2021

SheerID

Learn how personalized offers for consumer tribes give banks a winning strategy for acquiring and retaining new customers. Blog Posts Customer Acquisition Personalization

Games 78

Batchelors strengthens links with gaming community with on-pack promotion

TalkingRetail

Premier Foods is launching an on-pack promotion in partnership with video game franchise Call of Duty, to celebrate the launch of Call of Duty Black Ops Cold War.

Games 62

Fanatics reaches $18B valuation with plans to launch gaming, sports betting

Retail Dive

The company's latest investors include Jay-Z, Roc Nation and SoftBank as it aims to expand beyond sports merchandise

Games 100

RICE22: 5 Things Everyone in Retail Should Know About the Metaverse

Retail Touch

Gaming is the On-Ramp to the Metaverse. Gaming might feel distinctly separate from the world of retail, but according to Hackl it is the “parent of the metaverse,” so retailers should be paying attention to what happens in these spaces. You’re going to need game developers.”.

Games 97

How Grocers Can Boost Sales with Game-Based Recipe Marketing

Launchfire

Then you get an email from your grocery store letting you know you could win $100,000 by playing their new game. In the game you’re asked to guess the correct ingredients for a buffalo mac-n-cheese recipe. Using Game-Based Marketing to Stand Out One way to stand out and make your recipes memorable is with game-based marketing. Game-based marketing works because it gives customers a reason to engage with your recipes. Make them into a game.

Games 52

Email Hyper-Personalization: Advanced Marketing Techniques to Up Your Game

Digital Doughnut

Email has reigned supreme in digital marketing because it is an owned channel that allows you to send personalized communications. It is a permission-based platform through which you can send relevant emails based on the subscriber’s interests and preferences.

Games 52

Composable Commerce is Changing the eCommerce Game: A Conversation with Harry Chemko

GetElastic

Harry: Composable commerce is a new approach that is game changing for companies.

Games 124

Italian gaming firm Sisal partners with BT for National Lottery bid

Talking Retail

Italian gaming and entertainment company Sisal has teamed up with BT as part of its bid for the fourth National Lottery licence. This story continues at Italian gaming firm Sisal partners with BT for National Lottery bid.

Play The Long Game With Email Marketing This Holiday

Forrester Digital Transformation

The stakes around your email program are higher. Think and plan long term to do right with email marketing this holiday season. B2C Marketing holiday retail loyalty

Games 52

How Does Meme Marketing & NFT Become a Game-Changer for Everyone?

Ecommerce Guru

The post How Does Meme Marketing & NFT Become a Game-Changer for Everyone? Memes and NFT have reached the pinnacle of the entertainment industry. People nowadays spend much of their time on social media platforms, searching, viewing, and sharing unique or entertaining content.

Arts 52

Why mobile popups are still part of the game

Klaviyo

The post Why mobile popups are still part of the game appeared first on Klaviyo. 2017 has been a tough year for mobile popups. In January, Google started penalizing websites using mobile popups that prevent users from accessing content. Later, the Coalition for Better Ads , a group of trade associations and companies involved in online media (including Google and Facebook), listed mobile popups as one of the ad formats to avoid. Many interpreted these moves as the end of mobile popups.

Games 104

Q4 Email Deliverability | Finish the Game Strong With These 5 Tips 

Webbula

The post Q4 Email Deliverability | Finish the Game Strong With These 5 Tips appeared first on Webbula. Trendline and Webbula The last quarter of the year is the busiest and most competitive time for email marketers. To ensure your email campaigns are reaching the inbox and your.

Games 101

Three Trends Transforming The Video Game Market

Forrester's Customer Insights

Over the past year and a half, we’ve been building out our coverage of the video game market, specifically on how enterprises can model their strategies to take advantage of innovation (see Level Up Your Cloud Strategy With Video Game Innovation and Lessons From Gaming: Lead With Cloud, Continuous Improvement, And Innovation).

Games 26