2017 B2C eCommerce Marketing Technology 
Kissmetrics
MARCH 30, 2018
According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4 trillion in 2017 and are expected to reach 4.9 Interestingly, this growth pattern is not solely a retail B2C phenomenon. In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 trillion in 2021.
Optimizely
MARCH 7, 2019
When you think of your role as a B2C marketer, does “technologist” immediately come to mind as a description? You spend a lot of time evaluating, using, and optimizing your marketing tech stack all while staying up on the latest trends in the industry. These days it’s easy to feel a bit too reliant on your marketing technology.
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Ecommerce Platforms
JANUARY 4, 2019
Is your business joining the ecommerce revolution? trillion in retail ecommerce sales projected worldwide for 2021. Companies embracing ecommerce marketing strategies are experiencing rapid growth. In 2017, there were 1.66 Prepare for the exciting future of ecommerce by implementing the emerging trends of 2019.
Ecommerce Platforms
JUNE 4, 2017
Conversational ecommerce is seen as a potential use case for customer service which involves the usage of technology to help with communication. I personally view these as fads where as cross border ecommerce has potential to be the future of ecommerce. What is cross border ecommerce.
Optimizely
JUNE 29, 2017
Most ecommerce marketers know that on average, 80% of your sales will come from 20% of your customers. The marketers at Manillo.dk knew that in order to elevate their marketing and increase their repeat purchase rate, they needed more than their existing email marketing technology.
ChannelAdvisor
MARCH 9, 2017
The third and final morning of Catalyst 2017 got off to a great start. After a delicious breakfast that was abuzz with talk from Tuesday night’s party at the iconic Wild Horse Saloon, attendees filed into the grand ballroom to hear from e-commerce heavyweights Google, Alibaba and Walmart before dispersing into the final breakout sessions. “30%
BigCommerce
FEBRUARY 13, 2018
Types of Ecommerce. Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Let’s look at each type of electronic commerce in a bit more detail. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. is founded.
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