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How E-Commerce Companies Can Compete in an Amazon-Dominated World

Kissmetrics

Some may tell you that even if you can’t compete with their scale, you can compete in other ways, like offering competitive discounts and free shipping for your own customers. But in terms of product pricing, you still probably can’t offer a better deal to your customers than the price they could find on Amazon.

eCommerce 210
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Top 10 Customer Loyalty Programs of 2023

Smile.io

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.

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Direct to Consumer Marketing: The Complete Guide

Ecommerce Platforms

Going direct-to-consumer has a lot of advantages as we've already seen in the introduction with competitive pricing being a huge one for consumers. Before launching in 2014, direct-to-consumer mattress brand Casper in research observed that the process of purchasing a mattress was a herculean task with regards to customer experience.

Consumer 197
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Direct to Consumer Marketing: The Complete Guide

Ecommerce Platforms

Going direct-to-consumer has a lot of advantages as we've already seen in the introduction with competitive pricing being a huge one for consumers. Before launching in 2014, direct-to-consumer mattress brand Casper in research observed that the process of purchasing a mattress was a herculean task with regards to customer experience.

Consumer 197
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15 tools to help ecommerce practitioners scale and grow

GetElastic

trillion in sales in 2017, it’s safe to say that ecommerce has a big future. Some of them are free and others come with a subscription fee (usually a free trial is offered to test first). We all know that it’s easier and more cost effective to keep an existing client than find new ones. In 2018, 11.9%

eCommerce 154
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Top 7 Omnichannel Retail Trends for 2021

ROI Revolution

After all, a 2017 Harvard Business Review study found that customers who use multiple channels rather than a single channel spent an average of 4% more when shopping in-store and 10% more when shopping online. DNVBs getting off the ground through subscription-based commerce. So what’s the next big thing? Same-Day Delivery.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Last year, low prices and the ability to purchase online were the top concerns for customers. Business being good isn’t always a good thing.

eCommerce 148