article thumbnail

Measuring Attribution: Solutions to Navigate Consumer Privacy

ROI Revolution

Attribution is the top trend that our survey respondents indicated interest in for 2022. On top of that, tracking attribution quickly becomes complicated for big brands that advertise across multiple channels and platforms – which sometimes leads to attribution being neglected and thus a lower priority.

article thumbnail

Your 2023 Digital Strategy Forecast: Key Insights to Navigate Ecommerce

ROI Revolution

2022 Wins, Learnings, & Trends Creative Strategies Cookieless Marketing Economic Strain Tying It All Together 2022 Wins, Learnings, & Trends As the world of digital marketing changes rapidly, everyone is wondering how successful brands and marketers are evolving their strategies to stay ahead.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

Updated January 5, 2022. Ecommerce impacts to expect from the pandemic in 2022. in 2022 to make up 16.1% Some of the digital trends that will continue to grow in 2022 include buy now, pay later (BNPL), digital grocery, and social commerce. million by 2022. Published March 12, 2020. growth over 2020. eMarketer).

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Consumer spending habits returning to normal. trillion this year.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

million by 2022. Digital emerged more than ever as a channel for consumers looking for home products. Consumer electronics are projected to bring in over $79 million in ecommerce sales in 2022, a 7% increase over 2021. Facebook and Google channels drove growth several times that of online stores. growth this year.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. July 1 update. Buy now, pay later surges among Millennials, Gen Z.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

By the end of 2022, programmatic ad spend will approach $100 billion. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. May 14 update. May 11 update.

eCommerce 158