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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Paid search advertising is the top initiative for digital marketing professionals this year, with 55% naming it as a priority for their brand in 2022. Paid search ads make up 41% of all digital ad spend, and by 2024, spending will approach $100 billion. As of Q4 2021, just 26% of Bing search ad clicks come from mobile.

Marketing 172
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Infographic: The State of B2B Lead Generation 2024

Digital Doughnut

A new report from London Research and Demand Exchange looks at the latest trends in B2B lead generation, with clear insights around how lead gen leaders are generating the quality and quantity of leads they require.

B2B 52
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. Industry-spanning partnership software and technology to scale your profitable growth. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. Claim your spot today.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

New COVID-19 data + stats. With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). New COVID-19 data + stats. Total paid search revenue from mobile increased 93% year-over-year for ROI clients (ROI client data).

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Retail sales as a whole still saw significant yearly growth on Black Friday according to data from Mastercard SpendingPulse. The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. By 2024, annual paid ad spend is projected to hit $109.1

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. Industry-spanning partnership software and technology to scale your profitable growth. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. Claim your spot today.

eCommerce 148