2026 Channel Consumer Multichannel 
Retail TouchPoints
JANUARY 12, 2024
trillion by 2026, more than doubling its current value. Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. E-sellers will leverage social channels more than ever.
365 Retail
MARCH 13, 2023
According to Harvard Business Review, 73% of all consumers now use multiple channels during their purchase journey. But what exactly is omnichannel and how can online retailers adapt to meet ever-changing consumer habits? Today’s online shoppers expect to be able to shop across a multitude of platforms.
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ChannelAdvisor
JUNE 29, 2022
That’s because the online trends and habits consumers formed during 2020 (e.g., That means it’s now or never for brands to adapt as more spending moves online and e-commerce grows to account for a third of the category’s sales by 2026. . augmented reality (AR)) are the keys to winning among Gen Z and the ever-evolving online shopper.
ChannelAdvisor
JUNE 29, 2022
That’s because the online trends and habits consumers formed during 2020 (e.g., That means it’s now or never for brands to adapt as more spending moves online and e-commerce grows to account for a third of the category’s sales by 2026. . augmented reality (AR)) are the keys to winning among Gen Z and the ever-evolving online shopper.
Fabric
JULY 13, 2023
Omnichannel fulfillment is a strategy that enables enterprise retail brands to seamlessly fulfill customer orders using connected inventory from any channel or combination of channels. This differs from multichannel fulfillment, where each channel operates independently and may have separate inventory and fulfillment processes.
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