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The Rise Of Application Generation Platforms

Forrester eCommerce

AppGen platforms will integrate the steps of software analysis, development, security, testing, and delivery by providing TuringBots for both low-code and high-code development spanning every step — all while incorporating the principles of agile and DevOps along the way.

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Beer, Metal, and Leadership with Tom McManus of KegWorks.com - EP 005

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Tom McManus of KegWorks.com In this engaging podcast episode, Tom McManus, CEO of KegWorks, shares the journey of his business from a specialized eCommerce store to a prominent leader in architectural metalwork for the hospitality industry. Celebrating over 26 years in business, McManus discusses the strategic shift from offering a wide range of products to focusing on high-margin, specialized items like bar foot

eCommerce 195
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Coming In June: Forrester’s Top 10 Emerging Technologies For 2024

Forrester eCommerce

We’re excited to announce that we’ve finalized our selections for Forrester’s top emerging technologies for 2024. We’ll spotlight the top 10 emerging technologies in our main report that will publish in late June. And then we’ll release a report in July on technologies 11-20.

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Safety, Service and Sustainability: How Connected Equipment Offers Retailers a Competitive Advantage

Retail TouchPoints

In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store manager before temperature-critical medicines spoil. In a clothing store in Phoenix, the AC automatically adjusts to keep customers comfortable and lingering longer, happily trying on sweaters in the store’s new fall collection despite the blistering 100-degree late-summer day.

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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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3 Considerations for Configuring your Ecommerce Experiments

Fastr

Although we'd argue there is no such thing as a perfect experiment nor a perfect experiment formula (we aren't big supporters of one-size-fits-all templates), we do emphasize the importance of smart testing – fuelled by curiosity, powered by flexibility, aligned for learning, and set up for scalability.

eCommerce 147
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Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau

Canonicalized

This week, at the Tableau Conference 2024, I had the privilege of sharing insights about the dynamic world of mobile dashboards (twice). For those who couldn’t make it fear not! I’ve compiled the essence of the session into this blog post, including a recording of the presentation itself. In the session titled “Mobilize Your Data,” […] The post Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau appeared first on Canonicalized.

Mobile 127

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Pernod Ricard Successfully Manages Execution Compliance

Wiser

Pernod Ricard’s reputation for crafting exceptional brands is unparalleled. However, like many in the spirits industry, they faced significant hurdles in ensuring effective in-store execution , especially for promotions in secondary locations. The primary obstacle was the lack of visibility at the point of sale and the absence of real-time data to guide adjustments during the promotional period.

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How To Build BigCommerce Marketing Strategy For Integrated Campaigns

MakeWebBetter

With loads of marketing emails, launching lead-generation campaigns, and engaging in numerous customer interactions — are you just throwing things your customers’s way? Despite these best-of-the-best eCommerce marketing strategies, are you lacking? Here, a core marketing system is an insufficiency in your BigCommerce marketing strategy that needs to be attended to.

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What Is a Lifestyle Brand? | Salsify

Salsify

Consumers are increasingly looking for brands that resonate with their interests and tastes. For example, aesthetics labeled “eclectic grandpa” (the name speaks for itself) and “tomato girl” (Mediterranean-summer inspired) spark the interest of TikTokers who then find ways to integrate them into their lifestyles.

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More Alliance: MACH Comes of Age With Coaching Focus

Forrester eCommerce

Now that The Forrester Wave™: Commerce Solutions for B2B, Q2 2024 is released, I can share an update of my perspective on The MACH Alliance.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

Retail is in the midst of a significant transformation. With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. Over half of U.S. brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia.

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The Weekly Closeout: Boscia plans to shutter website and L’Occitane takes steps to go private

RetailDive

The clean skin care brand said it will shutter its website on May 31, while the beauty brand’s chairperson, Reinold Geiger, launched a buyout bid.

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Using ChatGPT’s Memory Feature

Practical eCommerce

Enabling memory in ChatGPT facilitates personalized responses. The related "temporary chats" option is handy for privacy. The post Using ChatGPT’s Memory Feature appeared first on Practical Ecommerce.

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Apple’s Vision Pro Headset Dominates Enterprise Market

RetailWire

Apple's Vision Pro headset, a mixed-reality spatial computing device, has found its way into the arsenals of more than half of the Fortune 100 companies, with over 50% investing in at least one unit. This revelation came during Apple's first quarter 2024 earnings call, where CEO Tim Cook highlighted the enthusiastic reception of their products within the corporate sector.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Accelerating Advertising With AI Comes At A Cost

Forrester eCommerce

AI — a catchword and momentous concept — is all-consuming. It demands nearly as much energy as Argentina uses in a year, is the obsession of practically every marketer I meet, and is invoked breathlessly by those who have the most to gain and lose from it.

Consumer 246
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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Companies often have a hard time differentiating their programs and communicating their unique benefits to members, particularly with primarily transactional, points-based programs.

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Williams-Sonoma to pay $3.2M for violating FTC’s Made in USA order

RetailDive

The retailer listed products as being made in the United States when they were manufactured abroad, and will pay a "record" civil penalty.

Retail 124
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Shaftesbury Capital Introduces LABRUM Pop-Up Store in Soho

365 Retail

Shaftesbury Capital has unveiled plans for a new pop-up store in Soho for LABRUM, the British African menswear brand that gained attention at London Fashion Week in February. LABRUM is set to occupy an 800 sq ft space at 35 Marshall Street, marking its inclusion in one of the UK’s most renowned neighbourhoods. 2023 marks a significant milestone for LABRUM , celebrating its 10th anniversary and building on the momentum from receiving last year’s Queen Elizabeth II Award for British Design.

Fashion 107
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Sony and Apollo Express Interest in $26B Paramount Buyout Amid Skydance Merger Talks

RetailWire

Sony Pictures and Apollo Global Management have sent a letter to the Paramount Global board showing their interest in buying the company for around $26 billion.

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Brand Is A Long Game: The Tangible Value of B2B Brand Investments

Forrester eCommerce

Brand investments are like retirement investments. The idea is to invest regularly and consistently starting as early as possible, knowing that by the time retirement hits, the value will have accrued over time and the investments will have compounding returns. When we begin the uphill climb of investing, the returns may feel modest.

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Save Mart Embraces Retail Media, Smart Carts with Expanded Instacart Partnership

Retail TouchPoints

The Save Mart Companies is building on its partnership with Instacart by implementing several in-store solutions in nearly all 200 Save Mart, FoodMaxx and Lucky locations. The California-based grocer will roll out Caper Carts, Instacart’s AI-powered smart carts, and FoodStorm, an order management system designed to power the retailer’s food service and catering experiences.

Retail 247
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Macy’s chooses 26 entrepreneurs for accelerator program aimed at diversifying supply chain

RetailDive

In addition to education and funding, “The Workshop at Macy’s” provides various opportunities to sell via the department store.

Workshop 101
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Mastering Assortment Optimization: The Power of Wiser’s Product Intelligence in Retail Strategy

Wiser

In the fast-paced retail industry, strategic assortment optimization is essential for maintaining relevance and profitability. Retailers are constantly required to adjust to changing market trends, consumer preferences, and competitive dynamics. Although price intelligence is important, the true foundation of retail success lies in effectively curating a product assortment.

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OverstockArt Founder Thrives 22 Years On

Practical eCommerce

Before Shopify, YouTube, and Facebook, there was OverstockArt. David Sasson launched the company on the Yahoo Store platform in 2002. The post OverstockArt Founder Thrives 22 Years On appeared first on Practical Ecommerce.

Shopify 98
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Is Your VMware Knowledge Stuck in 2010? Let’s Catch You Up!

Forrester eCommerce

VMware Has Evolved Over the years, most of the Fortune 5000 have standardized on VMware technologies. However, once Broadcom announced its intent to acquire VMware, many of the tech leaders at these firms, concerned with the acquisition, began exploring options.

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Beyond Inc. Brings in Slate of Retail Heavyweights for C-Suite

Retail TouchPoints

Following its acquisition of Zulily and the revival of Overstock.com , Beyond, Inc. is shoring up its executive team with a slate of eight high-level appointments across its business. “The most important part of building a long-term, profitable, growing business is putting the right players on the field,” said Marcus Lemonis, newly appointed Executive Chairman of Beyond, Inc. in a statement.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Amazon services outpace retail growth in Q1

RetailDive

The e-commerce giant’s third-party services, advertising, subscriptions and cloud unit generated double-digit revenue increases in the period.

eCommerce 121
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Liquor Brand Achieves Perfect Pour with Wiser

Wiser

The ‘Perfect Pour’ strategy is not just about serving beer; it’s an orchestrated attempt to enhance the consumer’s experience, aiming to elevate the act of beer consumption into a memorable event that fosters brand loyalty and boosts purchase intent. However, measuring the impact of such a strategy presents unique challenges, particularly when it comes to gathering unbiased, consumer-centric data that accurately reflects the effect of bar staff training on the customer ex

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Vodka Introduces New Spirit From Outer Space

RetailWire

In the realm of spirits, innovation is often the key to standing out amidst a sea of familiar flavors. Enter Shooting Star Vodka, a groundbreaking concoction that defies convention with its infusion of a truly extraterrestrial ingredient: a meteorite discovered in 1977. This celestial addition has transformed the humble vodka into a cosmic elixir, promising drinkers a taste experience unlike any other.

Other 93
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50/50: Capital One, Discover, And Differentiation In Credit Cards

Forrester eCommerce

Welcome back to Forrester’s blog series “50/50,” where we showcase two sides of a B2C marketing issue. This time, we explore how consumers feel about Capital One’s bid to acquire Discover — and how differentiated credit card brands are in the eyes of customers.

B2C 246
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.