ROI Revolution

NOVEMBER 4, 2020

28% say they will continue to shop mostly online after the pandemic, with 39% saying they will shop both online and in-store , 24% saying they “can’t wait” to shop in-store, and 10% not sure. Executives’ optimism toward economy improves. Automotive. 60% want curbside pickup options. 10/7 update. 9/9 update. Technology.

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ROI Revolution

MAY 6, 2021

Today, 76% of shoppers say that convenience is priority #1 when choosing a retailer. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. 58% of consumers are now comfortable using digital tools to assist with online grocery shopping ( Acosta ) .

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ROI Revolution

OCTOBER 1, 2020

The top categories consumers have gravitated toward during this shift are alcohol, home improvement materials, and groceries (up 16%, 14%, and 12% respectively), with apparel seeing significant declines. Automotive. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 9/9 update.

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ROI Revolution

APRIL 8, 2021

Today, 76% of shoppers say that convenience is priority #1 when choosing a retailer. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. 58% of consumers are now comfortable using digital tools to assist with online grocery shopping ( Acosta ) .

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ROI Revolution

JANUARY 5, 2022

Home Depot’s quarterly sales surpassed $40 billion for the first time ever in Q2 2021, with the consumer interest in home improvement that surged at the start of the pandemic not going away. Additionally, Wayfair and Amazon capture a combined 63% of online furniture sales. Online spending continues to bounce back.

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ROI Revolution

NOVEMBER 4, 2021

Additionally, Wayfair and Amazon capture a combined 63% of online furniture sales. Digital emerged more than ever as a channel for consumers looking for home products. 58% of US Millennials and 37% of Baby Boomers are more likely to buy furniture online now than they were pre-pandemic. Online spending continues to bounce back.

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ROI Revolution

OCTOBER 7, 2021

Online spending continues to bounce back. With consumers remaining strong in their online habits, Shopify’s gross merchandise volume (GMV) surged 40% in Q2 2021. Facebook and Google channels drove growth several times that of online stores. Digital was crucial to apparel’s survival last year. billion in 2020.

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ROI Revolution

SEPTEMBER 2, 2021

In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. million from 72.8

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ROI Revolution

SEPTEMBER 9, 2020

Automotive. Previous challenges faced by the automotive industry have been exacerbated by coronavirus, with China experiencing a more than 80% drop in sales for light vehicles due to the pandemic. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Technology. 7/9 update.

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ROI Revolution

FEBRUARY 2, 2021

With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. If you’re interested in learning how your brand capitalize on the platform that’s becoming a dominant competitor in both in-store and online retail, join our Walmart Advertising 101 webinar on February 24th at 11 am ET.

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ROI Revolution

JULY 2, 2020

This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. While looking at industry trends can be helpful in informing your strategy, it’s also important to look at how channels are performing within different categories. Optimizing your paid and organic channels during COVID-19.

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ROI Revolution

AUGUST 4, 2020

Although the situation has improved in recent weeks as many countries have seen a decrease in COVID-19 cases and shipping lag times have finally caught up with demand, a second wave in the U.S. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 7/9 update.

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ROI Revolution

JUNE 2, 2020

The multi-state medical testing network would aim to fly samples from Amazon warehouses around the U.S. Optimizing your paid and organic channels during COVID-19. Other heavily impacted SMB industries include education, financial services, and retail. COVID-19 industry updates: automotive, apparel, & gaming.

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