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How B2B Brands can Leverage Conversion Rate Optimization

UpSellIt

If you’re a B2B marketer, you understand the process of closing a sale takes time. Conversion rate optimization (CRO) moves shoppers to complete a desired action, but the action can be more than getting visitors to add to their shopping cart. The B2B Customer Journey. The Benefits of B2B Conversion Rate Optimization.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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B2B Ecommerce Platform: Key Features and Examples of Digital Selling in 2021

Kibo

In 2021, B2B companies will be more reliant than ever on digital channels. Thanks to the pandemic, the evolution of B2B sales toward digital accelerated rapidly. With trade shows and other in-person sales opportunities canceled, B2B ecommerce took the lead. Higher Expectations for a Complex B2B Buyer Journey.

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A Complete Sana Commerce Review

Ecommerce Platforms

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. In fact, it's the first single-page application (SPA) explicitly built for B2B businesses. One such platform is Sana Commerce. Go to top. It's well-reviewed.

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5 very interesting content types for interactive emails, you might not know.

Email Audience

B2B customers love it: 91% of them choose interactive content in emails over static. 4) Interactive E-books (White Papers). Nope, it’s not about integrating the whole white paper or e-book content into emails. 5) Live Shopping Carts. Better brand awareness and loyalty. 2x more conversion.