How To Effectively Use Omnichannel Order Management
Kibo
NOVEMBER 1, 2021
It represents the new normal in how B2B and B2C consumers research, purchase, and acquire products. The shopping journey for a B2B customer typically tends to be more complex, involve larger-ticket items, and take longer to complete than a B2C purchase. Omnichannel vs. Multichannel Order Management.
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