Why One DTC Skincare Brand Decided to Acquire its own Social Commerce Solution
Retail TouchPoints
DECEMBER 20, 2021
The global social commerce market is expected to reach $2.9 trillion by 2026, and B2C brands are poised to make up nearly all of that revenue, according to Research and Markets analysis. As a result, brands and retailers across categories are focused on bolstering their social commerce capabilities.
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