GetElastic

SEPTEMBER 15, 2021

Aside from product recommendations and shopping carts, businesses are prioritizing personalization in key components and functions such as search, catalogs, pricing mechanisms, and merchandising. However, it is important that B2B organizations do not become trapped in a B2C personalization mindset. Read the ebook.

B2B 146

B2B eCommerce Customer SEO 146

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. Google Shopping: The strategy of using Google Shopping to earn middle and bottom of funnel traffic (i.e. Are the most expensive and broad keywords out of reach for your PPC budget? Use Google Shopping.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

FastSpring

JANUARY 8, 2019

Business to consumer (B2C). For example, a website visitor can fill out a form to download an eBook, and by clicking the “Download” button, they converted to a lead. Pay Per Click (PPC). Shopping cart. Business to business (B2B). Call to action (CTA). Conversion. Conversion rate. Software Development Kit (SDK).

Merchant Services 62

Merchant Services Payment Services Payments eCommerce 62