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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

APRIL 3, 2020

Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. Content Pruning Case Study #2.

B2B 78
B2B eCommerce Marketing eCommerce Marketing 78
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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

APRIL 12, 2022

The growth in CPCs could explain why paid search is less of a focus this year for brands that make less than $10 million in annual revenue. 28% of marketers use automation in their PPC advertising efforts. Case Study | On average, only 12-15% of A/B tests have a winning result. Read the case study to learn more.

Marketing 172
Marketing Social Media White Paper SEO 172
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