How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]
ROI Revolution
AUGUST 5, 2021
Clothing, electronics, and furniture are the most common items purchased through buy now, pay later options. The clothing & accessories category hit $22 billion in sales while general merchandise brought in $62 billion. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase.
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