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How to Use Google Trends in Marketing

Kissmetrics

As marketers, our job is to capitalize on what’s popular in the “here and now.” This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. Get Ideas for Social Media Campaigns.

Marketing 335
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? Paid Search Marketing for E-commerce. Not quite.

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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Ensuring all other information on your clients’ websites, local business listings and social media profiles is accurate so that customers know holiday hours and closures, can find stores at correctly published addresses and have access to all forms of support including email, live chat, texting and phone lines.

SEO 263
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Clothing, electronics, and furniture are the most common items purchased through buy now, pay later options. The clothing & accessories category hit $22 billion in sales while general merchandise brought in $62 billion. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase.

eCommerce 197
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Q3 2021 Ecommerce Brand Growth News

ROI Revolution

Compared to display, B2B ad spend for paid search ads is slightly higher at $5.36 Social media ad spend will surpass $56 million this year, with advertisers spending an average of $153.85 Influencer marketing spend will surpass $3 billion for the first time this year and is expected to reach the $4 billion milestone in 2022.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Social media advertising stats + trends in the face of COVID-19. US adult social media users spent 7 more minutes per day on social media in 2020 than 2019 – total of 82 minutes.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Clothing, electronics, and furniture are the most common items purchased through buy now, pay later options. The clothing & accessories category hit $22 billion in sales while general merchandise brought in $62 billion. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase.

eCommerce 148