article thumbnail

Gear Up for 2024 and What it Holds for the eCommerce Sector

ChannelSale

With the pandemic boosting the use of e-commerce sales, it continues undeterred because of its many benefits for both buyers and sellers. Statistics confirm that there were over 215 million new social media users as of October 2023 compared to the same time in 2022 to increase social commerce.

eCommerce 103
article thumbnail

Ecommerce Sales Funnel: Content Strategy to Increase Interest

ecomdash

Digital channels such as social media and blogs make it easy for retailers to get personal with their customers. What’s going through your customer’s head at this stage is hard to pinpoint exactly, but we can break it down into two broad categories: Comparison shopping. Customer Journey.

article thumbnail

Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

It’s all about moving beyond your website and exploring channels such as marketplaces, social media, and comparison shopping engines. Consumers Are Shopping in More Locations Than Ever. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.