#CCS23: Composable Commerce, ChatGPT and Data, Data, Data
Retail TouchPoints
MARCH 30, 2023
One of the key technologies powering this rapid adoption is ChatGPT, which can enable personalization, at scale, above and beyond what was previously possible, including unlocking real-time recommendations using chatbots. UK fashion retailer River Island found that convenience, value and customer service were its customers’ top priorities.
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