Shoppers are Aware of Amazon’s Alexa, But is Alexa Aware of Your Brands?
ItemMaster
SEPTEMBER 8, 2017
When you think about the biggest change that is likely to alter your consumers’ shopping behaviors, does voice search and discovery make it to the top of the list? The Extreme Growth of Voice Technology. 45% of Amazon Alexa users have already added an item to their shopping cart using voice technology.
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