ROI Revolution

DECEMBER 2, 2021

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! billion in revenue.

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ROI Revolution

MARCH 2, 2021

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). US online grocery sales surged 54% to reach $95.8 With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). February 22 update.

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ROI Revolution

JANUARY 5, 2022

in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. of all retail sales. That means total retail sales growth will amount to 2.5% of total retail sales. Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences.

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ROI Revolution

JULY 1, 2021

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

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ROI Revolution

JUNE 1, 2021

Touchless payment continues to grow. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides.

eCommerce 158

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ROI Revolution

NOVEMBER 4, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. As a result, retailers had less of a need for their shipping containers, and the containers were put away and saved for later.

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ROI Revolution

OCTOBER 7, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Latest stats: Consumer electronics + COVID-19. Globally, consumer electronics ecommerce is expected to grow to $343.34

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ROI Revolution

SEPTEMBER 2, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers.

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ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. COVID-19 brings increased consumer openmindedness. Amazon grew its advertising business by 52.5% What is real-time payment? to a record 10.3%.

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ROI Revolution

JANUARY 5, 2021

Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. eMarketer projects that US retail ecommerce sales will grow to $843.15 Pandemic accelerates digital retail: Stats & trends. billion in 2021 (up from $794.5B December 31 update.

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ROI Revolution

OCTOBER 1, 2020

Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. 9/28 update.

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ROI Revolution

DECEMBER 3, 2020

Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. Online spend was slated to increase by as much as 35% to $12.7 Online sales increased at less than half the projected rate, growing 15.1%. Consumers still spent a record $10.8 year-over-year to hit $9.4 11/30 update.

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ROI Revolution

NOVEMBER 4, 2020

Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. The coronavirus pandemic forced brands to pivot their 2020 ecommerce strategies immensely to cope with consumers’ constantly shifting behavior. 62% of consumers shop online more now than before the pandemic ( Bazaarvoice ).

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ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. Omnichannel retailers Kohl’s and Nordstrom Inc. Claim your copy!

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ROI Revolution

SEPTEMBER 9, 2020

department stores may not survive the pandemic. Will the pandemic be the end of department stores? Department stores have held strong to their fashion and apparel categories, but with apparel sales in a free fall across the board, many department stores are hurting as a result of COVID-19.

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ROI Revolution

FEBRUARY 2, 2021

If you’re interested in learning how your brand capitalize on the platform that’s becoming a dominant competitor in both in-store and online retail, join our Walmart Advertising 101 webinar on February 24th at 11 am ET. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ).

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