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Establishing and Benchmarking a Ratings & Reviews Strategy

Profitero

Teaming with enablers like eCommerce analytics firms, sampling campaigners and content syndicators to support brand and retailer strategies and help achieve set goals. Benchmarking: The Role of KPIs, Metrics and Analytics. Most consumers look for 4+ stars. Review Count. 100 Best-Selling products across categories is 4.2.

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Untapping China’s $800 Billion eCommerce Market: 5 Places to Get Started

Profitero

China may be one of the most difficult markets for global consumer brands to tap, but it’s also one of the most lucrative. With more Internet users than any other country, China is the world’s largest and fastest-growing eCommerce market – driven by the rapid pace of mobile adoption. Lead with a mobile-first strategy. in Q1 2015.