How 3 Global Brands Scaled Using a Product Information Management (PIM) Solution
BigCommerce
AUGUST 15, 2018
“Before we leveraged [a product information management (PIM) solution] to manage our global Skullcandy.com site content, we lacked a system of record and ended up with some outdated data being presented to consumers. A PIM syncs, feeds and receives product data into every component of a commerce technology stack (e.g.,
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