Ecommerce Platforms

JANUARY 19, 2023

Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. You might offer services or subscriptions at your company. This is the “value meal” approach with which so many consumers are so familiar. For most customers, that means getting a discount.

Accessories 104

Accessories Games eCommerce Clothing 104

Ecommerce Platforms

JANUARY 19, 2023

Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. You might offer services or subscriptions at your company. This is the “value meal” approach with which so many consumers are so familiar. For most customers, that means getting a discount.

Accessories 104

Accessories Games eCommerce Clothing 104

Blue Acorn

MARCH 19, 2019

Like most heritage brands developing a direct-to-consumer channel (DTC), Campello admits they initially found it difficult to compete with new digitally native brands popping up regularly. Lastly, they implemented a new data infrastructure, machine learning layer, and cohort testing to deliver a more personalized home shopping experience.

eCommerce 40

eCommerce Channel Customer Data Home Shopping 40

FastSpring

APRIL 13, 2023

But now we have things like Pinterest that at home shopping experience, and Google lens is changing things, and more people are using it to experience a product before they buy it. So tell me a little bit about how you’re seeing just consumers. And it’s not, it’s not doable for every, every product, every site.

Marketing 140

Marketing Merchant Services eCommerce Technology 140