Black Friday Cyber Monday 2017: Recapping our Retailers’ Growth + Key Takeaways!
Demac Media
JANUARY 23, 2018
Year after year Black Friday Cyber Monday (BFCM) grows bigger as retailers run promotions to to attract and entice consumers. We also saw half the revenue growth come from mobile/tablet and half from desktop, although our clients recognized an increase of approximately ~42 to 45% in conversion rate on mobile. Focus on Loyalty.
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