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The Remarketing Effect: Reviving Customer Interest and Boosting Conversions

Wiser

Not all customers are at the same stage in the buying process, and thus, a one-size-fits-all approach won’t yield optimal results. Segmenting the audience based on their interaction level with the brand ensures targeted ad content that resonates with each group.

Customer 146
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Customer Lifetime Value: A Key Metric Only 17% of Brands Understand

Sailthru

If you want to understand customer retention, you need to understand customer lifetime value. Unfortunately, customer lifetime value can be tricky to define and measure. How long is a customer lifetime, anyways? They’re what we call the retention gurus. Another 14% did just the opposite.

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The Expert Loyalty Program Tips You Need for Your Industry

Demac Media

Gongshow Gear created a strong brand community by incentivizing customers for referring their friends and sharing their store on social media. Getting their existing customers to share their store on social media created a highly public group of like-minded people all interested in hockey apparel. Check out the Smile.io

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. Optimizing your paid and organic channels during COVID-19. this year , after being forecasted to grow 2.5%

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. The ecommerce giant’s robotics group is also working to make face shields for frontline workers, roving bots that emit disinfecting UV light, and sorting machines that cut down on human contact. 7/29 update.

eCommerce 193
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How Coronavirus (COVID-19) Is Impacting Ecommerce [November 2020]

ROI Revolution

Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. Optimizing your paid and organic channels during COVID-19. this year , after being forecasted to grow 2.5%

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. Optimizing your paid and organic channels during COVID-19. this year , after being forecasted to grow 2.5%

eCommerce 156