How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]
ROI Revolution
MARCH 2, 2021
Nearly 60% of millennials are watching more TV on subscription services due to COVID-19 ( GlobalWebIndex ). This is especially true for Gen Z and Millennials, 73% of whom fall into this category compared to 69% of Gen X and 57% of Baby Boomers. Conversion optimization during COVID-19. February 16 update. Statista ).
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