article thumbnail

Trends Analysis: Why Cryptocurrency May Still Be Important for eCommerce

ESW

Cryptocurrency, and Bitcoin especially, are more likely to draw raised eyebrows than excited grins these days. Digital currencies like Bitcoin are helping both private users and online merchants to experience a whole new world of monetary exchange with complete ease,” eCommerce consultant Darshit Parmar writes. Alternatives.

article thumbnail

How NFTs Can Fight Fraud and Increase Customer Loyalty

Omnisend

Because of the way that NFTs work, they have numerous use cases for ecommerce stores, including anti-fraud, loss prevention, quality assurance, and even customer loyalty and rewards. We can airdrop USDC stablecoin [cryptocurrency that’s pegged in value to the US dollar] after scanning and verifying something.