Remove Customer Data Remove EDI Remove Shipping Remove Shopping Carts
article thumbnail

Segmenting and Personalizing the B2B Ecommerce Experience

Blue Acorn

They watch for behaviors and collect demographic information, then address customers with relevant product offers and content as a salesperson would. A B2B ecommerce site without either isn’t much better than a digital catalog and an EDI. You could also base personalized product recommendations on OMS data to meet business needs.

B2B 60
article thumbnail

The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Headless Commerce is a version of CaaS ecommerce in which the shopping cart is decoupled from the CMS. In these use cases, brands often use WordPress or Adobe Experience Manager as the CMS of choice and plug in a decoupled ecommerce shopping cart solution to serve as the cart. What is Headless Commerce?

article thumbnail

How 3 Global Brands Scaled Using a Product Information Management (PIM) Solution

BigCommerce

The only 3 systems scaling brands need for seamless data orchestration, including product, accounting and customer data. An ecommerce platform provides the customer-facing front-end component of an online business and a shopping cart. Customer relationship management (CRM). Custom API Endpoints.