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10 Ideas for eCommerce Holiday Email Marketing Campaigns in 2021

Inflow Insights

Most online marketing — like PPC and paid social — is intrusive. With email marketing, you’ve been invited into current and future customers’ inboxes with express permission. It might be a special offer like BOGO or “buy X, get Y.” Set up cart abandonment flows.

Marketing 144
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Direct Mail Marketing Tips to Generate 40%+ of Revenue from a Catalog

eCommerceFuel

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. He covers what I think is a super creepy, but also amazingly powerful abandoned cart sequence that you can use with postcards without even knowing your customer’s address, which is really cool.

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Direct Mail Marketing Tips to Generate 40%+ of Revenue from a Catalog

eCommerceFuel

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. He covers what I think is a super creepy, but also amazingly powerful abandoned cart sequence that you can use with postcards without even knowing your customer’s address, which is really cool.

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49 Tips & Strategies for Successful Holiday Marketing Campaigns

BigCommerce

Case in point: A couple years ago, I left a couple key gifts in the cart on one website but checked them off as bought. The next day, I had a retargeting ad letting me know I left two items in the cart. Use it from x date to x date and redeem for $100 in purchasing power. That ad saved Christmas for one of my daughters!

Marketing 252
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

67% of shoppers have abandoned their carts because online checkout was too complicated. of Gen X will keep using touchless payment post-pandemic. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

67% of shoppers have abandoned their carts because online checkout was too complicated. of Gen X will keep using touchless payment post-pandemic. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

67% of shoppers have abandoned their carts because online checkout was too complicated. of Gen X will keep using touchless payment post-pandemic. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.

eCommerce 148