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8 Holiday A/B Tests to Boost Your Ecommerce Growth This Holiday Shopping Season

ROI Revolution

Understanding how customers behave during the holidays can help you as you improve your ongoing customer retention strategy. While adding products to an online shopping cart is certainly a step in the right direction through the purchase funnel, it is not a done deal. Consistent Messaging.

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19 Omnichannel Experience Examples from Top Brands

GetElastic

Customer retention rates are 90% higher on omnichannel vs. single channel. The experience plays out in any number of ways, dependent on customer preference; do they want to shop entirely online and pick up in-store? I can set my store by allowing the app to pin my location, or easily change stores with a tap.