Inflow Insights
SEPTEMBER 13, 2021
They help online retailers understand the customer journey across website visits, web browsers, devices, and geographies. Your business’s micro conversions may be unique, but there are a few common data points for eCommerce retailers, regardless of vertical. purchases). Let’s keep running with the example from above.
BigCommerce
MARCH 23, 2017
PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Of course, with so much opportunity comes a cost.
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Ecommerce Platforms
MARCH 13, 2020
With a growing number of brick and mortar store closures, there’s a huge opportunity for online retailers to pick up the slack. While some brands already have a strong online presence, others are picking up steam or looking into creating an ecommerce website for the first time. Pay per click (PPC). Social media.
BigCommerce
NOVEMBER 2, 2017
How to Drive Traffic to Your Online Store. In the online retail world, traffic is the foundation of your brand’s success. AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. Download it here. But, how exactly do you increase ecommerce traffic?
Ecommerce Platforms
APRIL 1, 2019
billion in US retail e-commerce sales, marking ? To put Amazon’s size in perspective – the online shopping juggernaut captures 49.1% of the online retail market and 5% of the whole (online and offline) US retail market. This includes developing, manufacturing, shipping and PPC ( Pay Per Click ).
Inflow Insights
APRIL 16, 2019
If you’re a big online retailer, you’ll probably be investing most of your paid ad spend on a mixture of Google Shopping ads and Google Search ads. Here at Inflow, we’ve helped hundreds of online retailers from all kinds of industries to maximize their return on ad-spend (ROAS).
FastSpring
JANUARY 8, 2019
For example, a website visitor can fill out a form to download an eBook, and by clicking the “Download” button, they converted to a lead. An ecommerce transaction involving a very small sum of money in exchange for something available online, such as an application download, a service, or web-based content. Conversion.
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