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Profitero welcomes new executive leadership team and lands $20mm in new funding to raise the bar for eCommerce technology

Profitero

Digital advertising veterans Bryan Wiener and Sarah Hofstetter, who together ran the award-winning digital marketing agency 360i (and were pioneers in search and social media, as well as launched an Amazon practice for CPG clients), have joined as CEO and President, respectively. Visit Profitero’s Media Center for more.

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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

In this interview with The Empowered Marketer, Aaron shares: The benefits and challenges of today’s ecommerce market. How to start a successful ecommerce brand from the ground up. The ecommerce brands he’s obsessed with. Listen to Episode 15: The Empowered Marketer. …and much more.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Eddie Machaalani and Mitchell Harper co-founded BigCommerce in 2009 and introduced it that year as a 100% bootstrapped ecommerce storefront platform. Other ecommerce technology platform providers launched in the same era. Shopify (2006) and Magento (2008) are also recognized as market leaders alongside BigCommerce.

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The Ultimate Guide to Ecommerce Replatforming and Data Migration

BigCommerce

There are 3 pain points that often forces brands to migrate to new technology – and all of them are signals that you should have done it much, much sooner. Your 3 options when it comes to ecommerce technology. Mobile Commerce: Specific design and funnel for mobile devices in the wake of mobile-first customer expectations.