Remove eCommerce Marketing Remove EDI Remove Online Retail Remove Shipping Costs
article thumbnail

Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

According to the survey of American shoppers: 74% shopped at large retailers. 54% shopped at ecommerce marketplaces. 36% shopped at category-specific online retailers. Even Amazon shoppers compare pricing and reviews on various sites. Most people like to browse, read reviews, and compare pricing.