Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges
BigCommerce
AUGUST 13, 2018
Great SEO on your site , blog or product descriptions will help shoppers in the consideration stage. Consumers with an intent to purchase will likely go directly to marketplaces or comparison shopping engines. Amazon, Walmart, eBay, and even Google are all competing for ecommerce market share, and retailers are smack in the middle.
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