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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The only real alternatives to using an ecommerce platform are: Building one from scratch, which is out of the question for most businesses — and only justifiable for multimillion (or multi billion) dollar companies. Social media integration. Social commerce is getting more important by the day. Don’t miss a post.

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234 American Business Owners on Starting, Scaling and Staying Inspired

BigCommerce

Small towns + social media = success! – Edie Ramstad, Owner, Weave Got Maille. Social media is the most successful. We do all our “marketing” via social media and influencer outreach and we have grown our company and remained self-funded just on that.