Remove EDI Remove Shipping Costs Remove Shopping Carts Remove Survey
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Segmenting and Personalizing the B2B Ecommerce Experience

Blue Acorn

A B2B ecommerce site without either isn’t much better than a digital catalog and an EDI. Personalization can be leveraged during the transaction–at the end of the process–to automate special pricing and discounts. You can read more on how your ecommerce solution can help simplify B2B pricing and processes in this report.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Understandably, this decision has wide-ranging implications –– to your customers in engaging with your brand and reducing friction of getting the product they need, to your employees that have to implement campaign strategies, and to your bottom line in terms of sales growth as well as cost of maintenance and installation.

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels. According to the survey of American shoppers: 74% shopped at large retailers. 54% shopped at ecommerce marketplaces. 44% shopped at web stores. 36% shopped at category-specific online retailers.