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How to use Product Bundle Pricing to Increase Conversions and Make More Sales

Ecommerce Platforms

Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. And the product bundle the website recommended to you simply offered more cleaning products. You might offer services or subscriptions at your company. For most customers, that means getting a discount.

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How to use Product Bundle Pricing to Increase Conversions and Make More Sales

Ecommerce Platforms

Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. And the product bundle the website recommended to you simply offered more cleaning products. You might offer services or subscriptions at your company. For most customers, that means getting a discount.

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Ecommerce Personalization Tips from Overstock, Cosabella, and Trade Coffee: ShopTalk ’19

Blue Acorn

Lastly, they implemented a new data infrastructure, machine learning layer, and cohort testing to deliver a more personalized home shopping experience. Coffee Lovers are recommended to subscribe to The Hookup—a monthly subscription of curated coffee blends that align with the shopper’s taste type.