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How Activewear Brand KYDRA Created a Community with their Loyalty Program

Smile.io

This is part of our #SmileABCs series, highlighting and going in-depth with small businesses and ecommerce brands. Being active is the key to a healthy quality of life and activewear brands are making it easier for people to discover apparel that supports their lifestyle. Check out the full series here.

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5 Loyalty Program Examples in the Fashion Industry

Smile.io

As the cost of acquiring new customers continues to climb, many online fashion retailers are turning to loyalty programs and customer retention. While programs continue to become more commonplace in this highly profitable industry, a few stand out from the rest. With the global apparel market estimated to be an over $1.7

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