IRCE Day 1 Recap- Personalization, Analytics, Mobile, and More!
ROI Revolution
JUNE 7, 2018
So how were they able to take a brick-and-mortar industry, and convert it into an online powerhouse? They offered free shipping, 24 hour support, and the ability to test out 5 pairs of glasses for 5 days, with a free return label to send them back. But when it comes to online, the only way to show up is through competitive pricing.
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