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The Rise of Shopper Promiscuity Calls For a New Approach to Market Research and Marketing

Retail TouchPoints

The Value of Online Retail Sources Varies by Category. While shoppers do turn to online retail sources for information about their purchases, the degree to which they do so, and the degree to which they find those sources to be influential to the final purchase decision, varies from category to category.

Marketing 266
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. In recent years, Rent the Runway has expanded into subscription plans, pregnancy goods and more. New business models are taking the traditional retail world by storm. What Is IRCE? What to Know Before You Go.

Workshop 419
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Why Brick-and-Mortar Is Good for Online Sales; Analysts Predict the Coming Holiday Season Will Be Good To Ecommerce

Sailthru

Analysts are forecasting a rosy holiday season for online retail this year, likely with some help from the omnichannel shoppers making brick-and-mortar an ecommerce driver. based realtor British Land has some hard numbers on the impact of a physical store on online sales, underscoring the growing impact of omnichannel retail.

eCommerce 121
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24 eCommerce Experts to Follow Now

GetElastic

These experts are great sources of information on all things eCommerce related and we think are worth your follow or subscription to their content for staying up-to-date with the latest eCommerce trends. He now focuses his efforts on covering all content related to the future of retail and its changing landscape in the United States.

eCommerce 113
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The benefits of this option include more control over your online retail platform, greater visibility of your own data, and a better understanding of data security. Running an ecommerce website using self-hosted ecommerce requires developers to maintain and update the website, which can get quite costly and time-consuming.

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IRCE Day 1 Recap- Personalization, Analytics, Mobile, and More!

ROI Revolution

After a brief break, sessions returned with a presentation from Don Davis, Editor at Large of Internet Retailer. Don painted a rather harrowing picture for the future of retailers, talking about the perils that Amazon poses to many online businesses.

Mobile 100
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31 Facts About eCommerce That’ll Keep You Up At Night

Creating a Website Today

The average order value as of 2012 for Amazon is $47.31, and of course, Amazon is known as one of the largest online retailers. Netflix was not the first online DVD subscription retailer. The online deal broker became an IPO the next year. The online retailer takes $0.75 from Pinterest, $2.08