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Pini Yakuel is the Co-founder and CEO of Optimove , a customer-led marketing platform. From its two-person launch in 2009, under Yakuel’s leadership, Optimove is now a multi-million-dollar global retention marketing business with more than 450 employees.

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The Best POS (Point of Sale) Systems for 2019: The Ultimate Guide

Ecommerce Platforms

JULY 8, 2019

Customer Relationship Management: A solid POS system should help you manage your customer data accordingly, as well as boost sales through promotions. A few of the basic features you should look out for include customer profiles, gift cards, email marketing, discounts, etc.

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