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Are You Missing out on the Massive Revenue Potential of China’s Singles Day?

ChannelAdvisor

As Singles Day grew in popularity, Alibaba capitalized on the day’s potential by trademarking the name and turning it into an online discount shopping event. What started in 2009 with just 27 participating marketplace merchants has exploded to thousands of sellers promoting items across a vast range of categories.

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The Four Biggest Chinese Holidays That Impact E-Commerce

ChannelAdvisor

The buzz around China’s e-commerce boom drastically picked up in the US during the second half of 2014, when Alibaba Group filed for its initial public offering (IPO) in the US. Since then, e-commerce sales have boomed, with retail e-commerce sales in China projected to reach $1.13 trillion in 2017.

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The Four Biggest Chinese Holidays That Impact E-Commerce

ChannelAdvisor

The buzz around China’s e-commerce boom drastically picked up in the US during the second half of 2014, when Alibaba Group filed for its initial public offering (IPO) in the US. Since then, e-commerce sales have boomed, with retail e-commerce sales in China projected to reach $1.13 trillion in 2017.

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How U.S. Brands Can Get a Piece of the $115B+ Singles’ Day Opportunity

Retail TouchPoints

After all, as it heads into its 13 th iteration, the event is clearly no longer targeted just to singles, and, for that matter, it’s no longer just one day. Alibaba’s sales have increased every year since the event debuted in 2009.). is an event in the true sense of the word. simply won’t work.