Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?
Retail TouchPoints
AUGUST 7, 2023
When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount shopping apps went. Shein used to be differentiated from Temu and Wish for operating more like a traditional retailer and focusing solely on fashion, but that has changed recently with Shein adding a third-party marketplace to its mix.
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