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February 2020 Marketing News Recap

ROI Revolution

February may be the shortest month of the year, but there was no shortage of February marketing news! Marketing News Highlights. Macy’s Closes 125 Stores. With over 600 stores across 43 states, Macy’s is weighed down with too many stores populating under performing malls. Published March 3, 2020.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Jewelry, lodging, and department stores saw the biggest yearly sales growth compared to the other sectors measured in Mastercard’s SpendingPulse Report. of consumers say they shop in-store, while 31.9%

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. In-store sales were up nearly 43% over Black Friday 2020, with department stores up 86.4%. That number is now expected to be $92.32

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). The first robot grocery test site opened in 2018 in Salem, New Hampshire, and Walmart is building two warehouses in Texas, one in Utah, and one in Arkansas. billion in 2020, up from $62.2B

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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. billion in 2018. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. billion in sales. That was up 45.2%

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

department stores may not survive the pandemic. Will the pandemic be the end of department stores? Department stores have held strong to their fashion and apparel categories, but with apparel sales in a free fall across the board, many department stores are hurting as a result of COVID-19.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

trillion in 2020, with B2B marketplace gross merchandise volume growing from $16.58B in 2018 to $22.56B in 2019 to $31.19B in 2020. Brands and retailers with brick-and-mortar locations can cope with this shift by offering options like buy online, pick up in-store and curbside pickup. billion (+148.2%) over Prime Day 2018.

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