Remove 2019 Remove B2C Remove Customer Experience Remove Customer Loyalty
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WEBINAR: Adapting to Your Changing Role as a B2C Marketer in 2019

Optimizely

In fact, you have to focus on the entire customer experience, from the first touchpoint to the final display of customer loyalty. Never fear, because in this webinar, we’ll walk you through how each of these three new titles can fit into your 2019 marketing strategy. Watch the Webinar Now.

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The Role of the B2C Marketer Is Changing Fast. Here’s How to Keep Up

Optimizely

But even more importantly, top B2C marketers are honing their skills and working to become well-rounded. Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices. The post The Role of the B2C Marketer Is Changing Fast.

B2C 231
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WHITEPAPER: The Rise Of The B2C Marketer

Optimizely

The role has evolved beyond simple campaign management to focus on the entire customer experience, from the first moment of interaction to customer loyalty. In order to thrive in 2019, top B2C marketers today have to be a combination of: Marketing Technologist. Data Scientist. Brand Marketing Artist.

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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

These are more than fancy gadgets; they are innovative systems that provide a glimpse of a new “embodied” online retail environment — one where brands provide digital customers with multisensory spatial experiences like those observed in brick-and-mortar stores. augmented reality) to fully virtual (e.g. virtual reality).

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Retail Auto-Replenishment: the Pros and Cons

GetElastic

2019 is set to be a challenging year for retailers in all sectors, but just how will these brands innovate their offering to keep themselves at the front of consumers’ minds? The most successful retailers will be those that think like their customers, connecting the dots to create a seamless retail experience.”.

Retail 141
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A Vendor’s Guide to B2B Ecommerce

FastSpring

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market.

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The Best B2B Ecommerce Platform for 2020

Ecommerce Platforms

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. trillion (as of 2019). That’s more than 6 times the value of B2C ecommerce. There are a lot of factors that overlap between B2C and B2B selling.