January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends
ROI Revolution
JANUARY 9, 2020
Additionally, as a result of continuously rising costs-per-click (CPCs), brands need to increase their product prices or face lowered profits. And brands that are new to the Amazon advertising game and haven’t quite found their footing are often left in the dust. 2020 will be the year video takes over.
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