Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop
Retail TouchPoints
DECEMBER 5, 2022
Japan’s cross-border ecommerce market is growing as well: today it’s a $2 billion (USD) market, estimated to reach over $5 billion in 2030, and where new opportunities lie for U.S. For PPC, sponsored search ads and display ads — both banner and video — Google and Yahoo Japan are the major players. Who performs the fulfillment?
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