Inflow Insights
OCTOBER 14, 2021
However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO). PPC Strategies. B2B eCommerce Marketing Strategies for PPC. We’ll break these into three sections: SEO Strategies.
Inflow Insights
APRIL 3, 2020
That said, our experience over 11+ years in eCommerce marketing has shown that search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO) are three approaches that show a proven return on investment (ROI). B2B eCommerce PPC Marketing Strategies. #4: 8: Be Proactive with Live Chat.
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BigCommerce
FEBRUARY 13, 2018
ecommerce sales of apparel, footwear, and accessories projected to exceed $123M by 2022 ( Statista ). Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. Types of Ecommerce.
ROI Revolution
NOVEMBER 27, 2019
This is followed by clothing & accessories, books & other media, electronics, and home decor. Each fast-paced episode has several educational segments, packed with insights for retailers & lead gen in B2B & B2C that cover a range of services including PPC, Social Media, SEO, CRO, and Amazon Advertising.
Inflow Insights
APRIL 16, 2019
Google Shopping ads (also known as Google Product Listing Ads, or PLA’s) are probably the best fit if you’re a B2C selling products online. These are the smaller products, maybe those lower-priced accessories, which can be left for Google to deal with.
ROI Revolution
AUGUST 5, 2021
Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. The clothing & accessories category hit $22 billion in sales while general merchandise brought in $62 billion. Apparel & accessories saw the sharpest decline at 16.4% sales growth.
ROI Revolution
MARCH 2, 2021
Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Apparel & accessories saw the sharpest decline at 16.4% You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. Watch the video today!
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