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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1: Get in touch.

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Holiday Ecommerce Strategies

ROI Revolution

Build up your remarketing lists for Cyber 5 shopping by running brand awareness strategies starting in late Q3 or early Q4 to ensure your brand is top-of-mind during the purchase decision process. Provide personalized recommendations to shoppers. Update your local SEO listings to reach shoppers near your brick-and-mortar locations.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments. Contactless payments grew 37% YoY in Q2 2021 to account for 45% of global in-person transactions. That’s 9% growth over Q1, amounting to a total of $4.5 billion in consumer spending in Q2.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

In August 2021, 66% of organizations were in the process of delaying their office reopenings. Shopify’s total revenue grew 57% year-over-year in Q2 2021, with Shopify’s merchants generating an additional $1.1 Contactless payments grew 37% YoY in Q2 2021 to account for 45% of global in-person transactions. In fact, 35.2%

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Nearly 60% of millennials are watching more TV on subscription services due to COVID-19 ( GlobalWebIndex ). Walmart is also experimenting with new ways to streamline checkout processes to have less friction. Apparel & accessories saw the sharpest decline at 16.4% Pre-pandemic projects put search ad spending at 14.4%

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

Touchless payment continues to grow. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. June 1 update.

eCommerce 158