Remove Article Remove B2C Remove Customer Data Remove Multi-channel
article thumbnail

Don’t Be Afraid of Multi-Channel Marketing Attribution

Optimizely

Should you do first, last, or multi-touch attribution? How do you measure multiple channels? If you’re feeling stressed by the complexity of multi-channel marketing attribution, you’re not alone. There’s a reason so many marketers are focused on multi-channel attribution today: it’s incredibly important.

article thumbnail

How to get repeat customers: Proven strategies for success

Omnisend

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Understanding how to get repeat customers can boost your revenue. How does this work?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Oracle NetSuite Review: How to Build a Next-Gen Store in the Ecommerce Age

Ecommerce Platforms

NetSuite groups data sets into expandable interfaces known as “portlets”. Like KPIs, Metrics and Scorecards, revenue, customer data, or invoice-related data. You can customize the calculations and relevant data sets to display or use NetSuite’s preset formats. Accounting. Order Management.

article thumbnail

The 8 best Dotdigital alternatives for 2023 (free and paid)

Omnisend

Reading Time: 11 minutes Dotdigital is a popular customer engagement platform. It’s known for its data-driven approach to improving customer experiences. It allows you to connect with your customers via many marketing channels , such as email, SMS, live chat, and push notifications.

article thumbnail

Are You a True Data-Driven B2C Marketer?

Optimizely

You’ve designed a very pretty marketing email and are ready to send it out to a dynamic segment that signed up for a 10% off promotion from your B2C brand. As a believer in data-driven marketing, you immediately look at the metrics. Are you really a data-driven B2C marketer? How many converted into long-term customers?

B2C 247
article thumbnail

7 Powerful Enterprise E-Commerce Platforms for Retail Businesses

Fabric

For omnichannel retailers, these cutting-edge solutions can help to deliver seamless shopping across various channels and improve the overall customer experience. In this article, we’ll take a deep dive into what you need to know about enterprise e-commerce platforms.

article thumbnail

The 7 best Moosend alternatives for 2023 (free and paid)

Omnisend

Create a powerful email and SMS strategy with Omnisend Register today Channels used Omnisend supports email , SMS , and web push notifications. Another feature that makes Brevo one of the best Moosend alternatives is its multi-list subscription feature and integrated CRM. Here’s a Mailchimp alternativ es article you should check out.